The 2016 State of Link Building Survey – Results & Analysis
Link building is in an odd spot. Some people swear by it still, others pull out the pitchforks and want to burn it to the ground it seems. The past year has been a bit of a calming down period as some are starting to see the value in link building done right, and others […]
First-page minimum bids continue to rise in wake of Google desktop SERP changes
The Fallout has started! With the new changes to serps and adwords we are seeing a rise in price for those coveted top of the page ad spaces in the search results. We haven’t seen any huge shifts in CPC in aggregate just yet, but as this article clearly shows from the top of first […]
4 Ways to Improve Your Search Rankings
Do you recall the days we as Internet marketers lived and died by search engines for traffic? The days and nights of tedious work sweating it out to push a site to #1 on Google just for it to be seen. Think back to the time when keywords and ranking high were the only assured […]
The real impact of Google’s new paid search ad layout on organic search
Google has been changing a lot when it comes to their search results. They are reworking the pages and pushing users to interact more and more with the content they want you to be interacting with. From the paid ads across the top, to the AMP pages, and the my business cards. And while it […]
How Google’s AMP Will Influence Your Marketing
Mobile isn’t the future anymore it’s the now. And more and more when a website is being designed and marketing is being looked at, it comes down a lot of time is spent looking at the impact mobile will have on it. And as companies work towards better ways to speed up and present on […]
Leveraging social media for local SEO
Social networks can be difficult to integrate into a local brand SEO strategy. However, with careful thought, you might find an interesting and engaging way to use such platforms to further your conversion goals. Some platforms are built for local and can be used to drive more local traffic to your site, and supply a […]
Real-time search algorithm updates may be bad news
SEOs will soon be able to stop worrying about when the next update will happen and focus their energies on more productive endeavors. Sites will be able to recover faster if something bad happens. Sites will be penalized faster for bad practices, and the search results will be better and cleaner than ever. The black […]
How Google’s AMP Will Influence You
Google is going all in on mobile! And AMPed pages are going to be a big thing your going to have to start thinking about very soon. The fast loading, stripped down pages are made to make mobile websites load faster and be easier to read on small devices. With the landscape always changeing, and […]
Google’s Update for Mobile-Friendly Websites
On April 21st Google unveiled their latest algorithm update that expands the application of “mobile-friendliness” to provide a ranking signal in conjunction with App Indexing, which does feature useful content from apps for signed-in users searching on mobile devices. Find out precisely what does this mean for your website when you’re a Local Business?
You don’t need more website leads, just better website leads!
Here is a story for you all…feel free to skip ahead if you have heard it before or even lived through it…. A business is finally going online! It’s an exciting time for both new and old businesses alike, they spent a lot of time and hard earned money to craft what they feel is […]